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Masterclass – PR for SMEs

November 14, 2017 @ 9:00 am - 12:30 pm


Is your business first class but the UK’s best kept secret?

If nobody knows you’re winning work, wowing customers and at the top of your game then you’re stunting the growth of your business. Using the media to blow your own trumpet is a great way of landing new customers, raising your profile and showcasing your best work. Putting your best foot forward with the media is easy when you know what print, radio and television journalists are looking for. Businesses are full of good news stories – from expansion to job creation – providing you know how to tell your tale in a media-friendly way.

This workshop is fun and full of vital information you won’t find in any marketing book or PR website. It is a mixture of presentations, discussion and practical hands-on training.

It includes:

  • Top ten tips for press releases – how to write a winning press release every time
  • Insider secrets and dos and don’ts on dealing with journalists
  • What makes a story and how to spot them
  • A mock radio bulletin where your business stories make the headlines

Participants walk away with a simple toolkit of skills to get the best for their business out of the media.


November 14, 2017
9:00 am - 12:30 pm


Merchants House


Merchants House

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(Monday - Friday 08:30 - 17:00)